casestudy
pupbox

From Ruff to Ready
Pupbox's Journey to Digital Excellence

category

Pet Subscription Box

location

san diego

Pupbox's Quest for Digital Transformation

Pupbox, a leading provider of subscription-based dog products, approached our agency intending to revitalize their branding, website, and technology infrastructure. They sought to enhance their online presence, improve user experience, and better connect with their audience.
Founded in 2015, Pupbox is dedicated to providing curated boxes of toys, treats, and training aids for puppies and their owners. With a focus on quality products and expert advice, Pupbox has overgrown, serving thousands of satisfied customers nationwide.
chanllenges faced

Modernizing Pupbox's Branding, Website, and Technology

Despite its success, Pupbox recognized the need to modernize its branding and digital platforms. Its website needed an updated design, clearer navigation, and limited functionality. Additionally, its technology stack lacked scalability and integration capabilities, hindering business operations.
Strategy and Approach

Creative Strategies for Pupbox's Revamp

Our agency comprehensively analyzed Pupbox's brand identity, target audience, and market positioning. Collaborating closely with the client, we developed a strategy focused on refreshing their brand image, redesigning their website for optimal user experience, and implementing scalable technology solutions.
Design and Development Process

Designing a New Narrative

Beginning with brand identity refinement, we refreshed their logo and visual identity system that conveyed Pupbox's commitment to quality and expertise. We employed user-centric design principles for the website redesign, creating intuitive navigation, clear messaging, and engaging visuals to enhance the customer journey. Concurrently, we rebuilt Pupbox's technology infrastructure using robust frameworks and scalable architecture to support their growing business needs.
Key Solutions Implemented

Dive into Brand, Website, and Technology Refinements

  • Brand Identity Refresh: Modernized logo, color palette, and visual assets.
  • Website Redesign: Streamlined navigation, responsive design, and interactive features.
  • Technology Upgrade: Migration to a cloud-based infrastructure, integration of CRM and e-commerce systems, and implementation of automated workflows.
results and impact

3K+


Increased Customer Base

500+

Increase Subscribers

Acquired


By Petco Animal Supplies
“  We have been working with the team at Progression Solution since 2017, and our experience has been outstanding. They helped design our website, which has been both visually appealing and user-friendly, perfectly capturing the essence of Sunrise Horse Rescue's mission. Their team has consistently been available whenever we've needed assistance, providing quick turnaround times for updates or fixes. The quality of their work, coupled with their reasonable pricing, has made them an invaluable partner. We truly appreciate their professionalism, responsiveness, and commitment to excellence. We would highly recommend their services to anyone looking for top-notch website design and support.”

Heather Horbatt

Business Manager